Clean In The WashScent In The Dryer5% Gives Back
Performance Laundry Care

Clean in the wash.Scent in the dryer.

Unscented enzyme detergent removes what competitors lock in. Natural scent comes separately, in the dryer.

Shop PerformanceBuild your system →
60Loads per bag
$0.50Per load
Clean in the wash.
Best SellerAF Performance $29.99Shop →
4.9 Founding customers
60-Day Fresh Guarantee
Free Shipping Over $35
Made In The USA
FRESH50 — 5% Gives Back
[ 01 ]  Why It Works

Most detergents
mask. We remove.

A two-stage system: clean completely in the wash, add natural scent separately in the dryer. Never bonded into the fabric.

01

Your detergent is the problem.

Synthetic fragrance bonds to fabric fibers, sealing body oils and odor inside the weave. That's why your gear still smells the moment you start sweating.

"Most detergents mask. Enzymes dissolve the compounds."

02

Five ingredients. Plant-derived.

The enzyme blend — Protease, Lipase, Amylase, and Cellulase — breaks down sweat, body oil, and bacteria at the source. Powder form means no liquid carriers or preservatives.

"Cleans what's trapped inside the fabric, not just the surface."

03

Clean first. Scent second.

Scent lives in the AF Dryer Drops — five natural scents, dropped on wool dryer balls. Zero synthetic fragrance, zero bonding chemicals, added on clean fabric in the dryer.

"Two-stage system. The only way to do it right."

[ Full Transparency ]

Five ingredients.
Every one named.

Most detergents hide behind "fragrance" and proprietary blends. Ours is five plant-derived ingredients, and we tell you exactly what each one does.

Never:
No synthetic fragranceNo optical brightenersNo SLSNo boraxNo dyes
  1. 01

    Sodium Carbonate

    Washing soda. Lifts embedded sweat, body oil, and odor residue out of the fibers.

  2. 02

    Sodium Bicarbonate

    Baking soda. Softens water and neutralizes acidic odor at the source.

  3. 03

    Sodium Citrate

    Plant-derived. Binds hard-water minerals so the enzymes can do their job.

  4. 04

    Cellulose Gum (CMC)

    Keeps the soil that's lifted from settling back into the fabric.

  5. 05

    Enzyme Blend

    Protease, Amylase, Lipase, and Cellulase break down sweat, body oil, starch, and bacteria at the molecular level.

[ The Reveal ]

Clean in the wash. Scent in the dryer.

Most detergent traps the funk inside your fabric.

Enzymes break it down and lift it out. All the way.

Then you add scent in the dryer. On clean fabric, never trapped.

See how it works →
[ 02 ] The System

Three steps.
One clean system.

Restore, clean, then scent — the only way to do it right.

01Restore
Transparent PNGUpload packaging in the theme editor
Pre-Wash:

Athlete Fresh Revive

  • Pre-wash restore soak
  • No machine needed
  • Breaks down trapped odor at the source
Shop Revive
02Clean
Athlete Fresh Performance
In The Wash:

Athlete Fresh Performance

  • Deep enzyme clean — unscented
  • Sweat & body oil removal
  • Protects fabric stretch & wicking
  • Zero synthetic fragrance, zero bonding
Shop Performance
03Scent
Athlete Fresh Dryer Drops
In The Dryer:

Athlete Fresh Dryer Drops

  • Five natural essential-oil scents
  • Dropped on wool dryer balls
  • Scent added on clean fabric
  • Never bonded into the weave
Shop Dryer Drops
Best ValueThe Full System

Get all three. Save on the bundle.

Revive + Performance + Dryer Drops — the complete two-stage system in one box.

Shop the Bundle →
or

Shop our other SKUs so your money goes to support a cause specific to you. Shop all verticals →

All Sport01
01 — All Sport

AF Performance

Built for the pile that follows a full week of training. The five-ingredient enzyme formula lifts sweat, body oil, and bacteria out of synthetic fabric — and protects the stretch and wicking you paid for.

60 USES$0.50 / LOAD5 INGREDIENTSPLANT-DERIVEDUNSCENTED
FRESH50 — 5% of every AF Performance sale supports a cause tied to the sport — partner announced at launch
Shop AF Performance →
Restore Soak02
02 — Restore Soak

AF Revive

The original restore soak. Bucket or sink, no machine needed. Brings tired, embedded-odor gear back to life by breaking the trapped compounds down at the source.

PRE-WASH SOAKNO MACHINE5 INGREDIENTSPLANT-DERIVED
FRESH50 — 5% of every AF Revive sale supports a cause tied to the sport — partner announced at launch
Shop AF Revive →
Golf03
03 — Golf

AF Greenside

Grass stain, cart grime, Sunday best. Keeps the polo looking like it never left the clubhouse — clean, unscented, and ready to wear.

60 USES$0.50 / LOAD5 INGREDIENTSUNSCENTED
FRESH50 — 5% of every AF Greenside sale supports a cause tied to the sport — partner announced at launch
Shop AF Greenside →
[ 03 ] Build Your System

Build your
Fresh system.

Pick your sport, pick your scent. We assemble the two-stage system competitors can't: unscented enzyme clean in the wash, your scent in the dryer.

01Pick your sport
02Pick your dryer scent
03Complete the system
[ 04 ] The Difference

Same shelf.
Not the same clean.

Big-box brands clean with harsh chemicals. The scent crowd seals sweat and body oil into the fabric with fragrance. We remove it, scent separately, and give back.

Athlete Fresh Clean + give back
Big Box Harsh chemicals & residue
Scent-Focused Seals sweat & BO in with fragrance
Removes sweat & body oil from the fabric
✓
×
×
Unscented clean, scent added in the dryer
✓
×
×
No synthetic fragrance bonded into fibers
✓
×
×
Plant-derived, 5-ingredient formula
✓
×
–
Safe for technical & performance fabric
✓
×
–
No optical brighteners or fillers
✓
×
×
5% of every sale gives back
✓
×
×
Build your system →
[ Proof In The Numbers ]
0%
Odor removed
vs. leading detergent
0+
Loads tested
before launch
0★
Average rating
founding customers
0%
Would
repurchase

Third-party tested. Athlete-validated.

[ 05 ]  Shop Your Sport

Seven builds.
One clean system.

Same five-ingredient formula family, tuned and positioned by use. Tap a vertical to preview it up top.

[ 06 ]  The Best Deal

Start with the
whole system.

The Bundle Box proves the two-stage system in one box: detergent, scent, and the dryer balls that carry it.

Single
AF Performance
One bag · 60 loads
$29.99
Add Single Bag
Best Value
The Bundle Box
The Full System
Detergent + Dryer Drops + Wool Dryer Balls
$55
Everything the two-stage system needs, in one box.
Add Bundle Box
Subscribe
Every 8 Weeks
Performance · skip or cancel anytime
$25.49$29.99
Subscribe & Save 15%

Free shipping over $35 — add Dryer Drops and ship free.

60-Day Fresh GuaranteeShips In 2–3 DaysFree Over $35FRESH50 — 5% Gives Back
[ 07 ]  The Mission

FRESH50.
Built into the price.

You spend hundreds on gear. Conventional detergent works against it — breaking down fibers and bonding chemicals into fabric that sits against your skin. We built a cleaner system, and we built giving into it.

FRESH50 sends 5% of every purchase — every vertical — to a cause tied to that sport. No middleman. Athletes taking care of athletes. Partners are vetted with the community and announced at launch.

Clean the gear. Extend its life. Keep the chemicals off your skin. Then give back.
5%
Of every sale to a cause
7
Sport verticals
60
Loads per bag
$0
Synthetic fragrance